previousnext 13/11/2007

Machine of the Year crowns New Holland’s awarding-winning run at Agritechnica 

The announcement that New Holland’s FR9000 forage harvester has won the coveted Machine of the Year award from the DLV (German publisher of prestigious agricultural magazines such as DLZ Agrarmagazine and Agrar Technik), has crowned an impressive Agritechnica show, which has seen the brand clean up in the awards.

“The Machine of the Year award is a fantastic result for the FR9000 forage harvester and New Holland. The judges recognised the innovation that has gone into this completely new machine and the high productivity it offers our customers. All our products combine high quality and advanced technology, and this is borne out with gold and silver medals from the DLG (German Agricultural Society) for the CR Elevation combines, and the Golden Tractor for Design award and prestigious Tractor of the Year awarded by a panel of agricultural journalists for the T7000 tractor. It really has been a great show for us and recognition of the superior machines we produce,” said Carlo Lambro, New Holland vice president.

The all-new five-model FR9000 range boasts up to 824hp and features the largest cutter head in the industry, up to 15% bigger than the competition. Operators can carefully control the chop length and quality using the HydroLoc™ feed roll drive system and the wide crop processor. The flexible Variflow™ system can be altered in less than two minutes by one operator without tools, enabling grass, maize or wholecrop to be harvested in turn without extensive setup changes. The FR9000 combines high performance with high fuel efficiency thanks to New Holland Power Cruise™ and Turbo Compound technology.




New Holland Agriculture smashes the current GUINNESS WORLD RECORDS™ title for most wheat harvested within eight hours with the CR10.90 combineNew Holland Agriculture has reclaimed the GUINNESS WORLD RECORDS title, harvesting an impressive 797.656 tonnes of wheat in eight hours with the world’s most powerful combine: the 653hp CR10.90.


New Holland Agriculture supports virtual farm simulation on Farming Simulator 15A full range of New Holland Agriculture equipment will feature in the fifth generation Farming Simulator computer game, developed by Giants Software GmbH.

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