New Holland, PA (May 06, 2011) - In 1966, New Holland published the Haymaker's Handbook, a practical "how-to" guidebook designed to help farmers and ranchers improve on hay and forage production. This booklet was so popular that it was revised and re-printed in 1987. Now a completely updated and revised Third Edition has been published and is available to a new generation of haymakers.

"New Holland has built its reputation as the leader in the hay and forage industry by finding innovative ways to make haymaking more productive," says Mike Cornman, Hay and Forage Marketing Manager. "With that focus, we have a passionate interest not just in the equipment designed to handle the crops, but also in quality crop production and regional production methods."

Convinced that the pursuit of quality hay and forage production was an important part of its mission, New Holland first published the Haymaker's Handbook more than 45 years ago. The Third Edition of the Haymaker's Handbook will help a new generation of producers balance traditional practices with modern advances.

This popular "how-to" guidebook brings together the latest university research with practical farmer know-how and company expertise to help novices, as well as experienced haymakers, understand the latest techniques for quality hay and forage production. This modern, new edition offers insights into current practices with the same common-sense balance of down-to-earth practical knowledge and scientific facts as the original.

The Haymaker's Handbook is available at New Holland dealerships. To order or read an excerpt from the handbook, go to www.haymakershandbook.com.