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  • Institutional

    New Holland of the future: our identity evolves
    19 December 2023
    New Holland of the future: Our identity evolves
    New Holland is introducing an evolution of its brand logo to underline its commitment to agriculture and reflect its support for farmers through advanced product development.
  • Agricultural Tractors

    New Holland Agriculture
    27 January 2021
    New Holland appoints direkçi group as distributor in Nigeria
    Combining New Holland’s global expertise with Direkçi Group’s knowledge of the Nigerian market will help accelerate progress in the nation’s important agricultural sector.
  • Agricultural Tractors

    On Rural Women’s Day New Holland celebrates the crucial role of women in agriculture
    15 October 2020
    On Rural Women’s Day New Holland celebrates the crucial role of women in agriculture
    Women across the world play a key role in agricultural production, food security and nutrition, land and natural resource management, and building climate resilience.
  • Agricultural Tractors

    New Holland Agriculture
    15 October 2020
    New Holland announces appointment of Cape Automotive Solutions Inc. in Liberia
    New Holland Agriculture has further strengthened its distributor network with the appointment of Cape Automotive Solutions Inc. as its official distributor in Liberia.
  • Agricultural Tractors

    New Holland Agriculture celebrates 125 years of history
    15 June 2020
    New Holland Agriculture celebrates 125 years of history
    New Holland Agriculture turns 125 years old: more than a century of commitment towards five generations of farmers across the globe, making their lives easier and the agricultural business more efficient and sustainable.
  • Grape Harvesters

    New Holland celebrates 20th Anniversary of CX Flagship combine
    04 June 2020
    Noria basket system for New Holland’s Braud Harvesters is a story of innovation spanning 40 years
    The Noria basket system is part of the New Holland Braud grape harvesters’ DNA, and this year continues over 40 years of supremacy.