THEWORLDOF NEWHOLLANDAGRICULTURE
13
NewHollandAgricultureWins“National
AgriculturalMachineryConsumerSatisfyingBrand”
Award inChina
qualitybeganwith the small squarebaler, amachine that
revolutionized hay and straw harvesting, putting New
Hollandon themapas thehaymaking specialist.
Today,NewHolland’ssmall squarebaler isnotonlyawell-
knownproductworldwide, but also a “best seller” in the
Chinesemarket.Withmore than700,000balers solduntil
today, NewHollandhasbeen recognizedas the leader in
balerswithawell-earned reputation forquality, reliability
andengineeringexcellence.
Reliableandhard-working,nowevenmoreproductive
Contractors and operators who custom bale, are big
fansofNewHolland squarebalers. In fact, NewHolland
T
he New Holland BC5000 small square baler
was rewarded at the 7
th
edition of the “National
AgriculturalMachineryConsumerSatisfyingBrand”
Award. This is the second consecutive time that thehigh
quality of New Holland’s products is recognized with
this important national award bestowed by the Farm
Machinerymagazine.
Farm Machinery was founded in 1958 and is one of
the first agricultural machinery journals in China, with
the largest circulation in the agriculture business. The
magazine is supervisedby theChinaMachinery Industry
Federation (CMIF)andhasawide-ranging influence in the
agriculturalmachineryfield, alsoamong theusers.
The “National Agricultural Machinery Consumer
Satisfying Brand “ Award is a campaign co-sponsored
by CAAMM (China Association of Agricultural Machinery
Manufacturers), CAMA (ChinaAgriculturalMechanization
Association) and CAMDA (China Agricultural Machinery
Distribution Association) and undertaken by Farm
Machinery magazine. This campaign gives a great
contribution to agriculture by recommending qualified
agricultural machinery products for farmers, increasing
the popularity of well-known and appreciated products
and improvingagriculturalmachineryproduction.
NewHolland is thehay tools leader
For generations, NewHolland has set the gold standard
for haymaking. In fact, its reputation for innovation and
bales are the only choice for hand feeding because
they quickly separate into flakes. Professionals put
their trust in BC5000model balers because theymake
consistently dense, well-shaped bales that are easy to
handle.
BC5000 balers have been widely appreciated by
the Chinese market not only for the variety of tools
and the wider adaptability, but also for the level of
service provided by New Holland’s dealer network,
which supports its customers at every step with the
equipment, after-sales service, parts supply, and other
services they require.